rethinking + recreating real estate
OUR PURPOSE
red pill is a boutique real estate investment management & advisory platform committed to recapitalizing + reconnecting our communities.
ABOUT RED PILL
red pill was founded to address the growing disconnect in our communities and capital markets. Targeting this misalignment, we use a simple framework, with a dual mandate:
to optimize capital allocation in the built environment;
to positively impact communities.
This mandate creates economic alignment and a win-win outcome for all.
Jonathan Lange began his real estate journey in 1995 with his uncle’s Century 21 brokerage.
Today, he is a thought leader, visionary, and explorer of intersections.
Prior to founding red pill, Jonathan helped launch + oversee Boston Properties' Life Science platform, and led the firm’s Los Angeles region; co-founded a multifamily technology venture; and became one of JLL’s youngest-ever vice presidents. He has structured over $8 billion of commercial real estate ventures with US pension, sovereign wealth and family office funds.
Jonathan’s multifaceted experience shapes red pill's ethos of blending socially responsible + financially sound real estate practices.
RED PILL FOUNDING PARTNER
COMMUNITY IMPACT
For most Americans, the neighborhood represents the nexus of social change. At red pill, we champion projects that elevate + seamlessly integrate with neighborhood stakeholders. We believe that our initiatives can transcend the confines of a building + enrich the very soul of a community.
